{"id":14,"date":"2014-09-06T12:44:00","date_gmt":"2014-09-06T11:44:00","guid":{"rendered":"http:\/\/www.anacrouse.com\/?page_id=14"},"modified":"2025-01-15T11:04:50","modified_gmt":"2025-01-15T10:04:50","slug":"introduction","status":"publish","type":"page","link":"https:\/\/www.anacrouse.com\/en\/introduction\/","title":{"rendered":"Who we are ?"},"content":{"rendered":"<p><\/p>\n<h1 style=\"text-align:right\">\n\tUn temps avant le temps\u2026<br \/>\n<\/h1>\n<p>\n\t\u00a0\n<\/p>\n<p>\n\tAnacrouse is a communication agency with integrated expertise in media and in marketing. A \u201cTree of skills\u201d has been elaborated. The tree is rooted in the basics of a full marketing mix, focused on human beings and around their media behaviors.\n<\/p>\n<p>\u00a0<\/p>\n<p>\n\tOur incentives\/motivations*\u00a0:\n<\/p>\n<p>\u00a0<\/p>\n<ul>\n<li>\n\t\tTo develop some business intelligence by leading constant monitoring of the market trends and by following on a daily basis the activities (market analysis, competitive benchmark both quantitative and qualitative, media strategies, exposure to digital campaigns and to social media\u2026).\n\t<\/li>\n<li>\n\t\tTo analyze the behavioral trends and the patterns of media consumption; from which key strategic lessons can be learned and can then be applied immediately.\n\t<\/li>\n<li>\n\t\tTo include the various media innovations as well as the influential levers as a vector to alter the perception of individuals, as a vector to support changes.\n\t<\/li>\n<li>\n\t\tTo set up global media strategies that are anchored on our culture: reaching the set objectives, achieving a better return on investment and above all obtaining results.\n\t<\/li>\n<li>\n\t\tThus, Anacrouse has grown a unique concept by gathering a whole lot of communication solutions that are complementary in the thought process, in the advice- and media-buying, such as creative support, production, post-production, social media, Real Time Bidding, and other secondary crafts. These solutions are placed at the centre of our media analysis. This illustrates our \u201ctree of skills\u201d in some way\u2026\n\t<\/li>\n<\/ul>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Un temps avant le temps\u2026 \u00a0 Anacrouse is a communication agency with integrated expertise in media and in marketing. A \u201cTree of skills\u201d has been elaborated. The tree is rooted in the basics of a full marketing mix, focused on human beings and around their media behaviors. \u00a0 Our incentives\/motivations*\u00a0: \u00a0 To develop some business [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"intro.php","meta":{"footnotes":""},"class_list":["post-14","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.anacrouse.com\/en\/wp-json\/wp\/v2\/pages\/14","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.anacrouse.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.anacrouse.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.anacrouse.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.anacrouse.com\/en\/wp-json\/wp\/v2\/comments?post=14"}],"version-history":[{"count":27,"href":"https:\/\/www.anacrouse.com\/en\/wp-json\/wp\/v2\/pages\/14\/revisions"}],"predecessor-version":[{"id":201,"href":"https:\/\/www.anacrouse.com\/en\/wp-json\/wp\/v2\/pages\/14\/revisions\/201"}],"wp:attachment":[{"href":"https:\/\/www.anacrouse.com\/en\/wp-json\/wp\/v2\/media?parent=14"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}